The Mill Brand Design

WHAT

The Mill Bckgrnd-01.jpg

At The Mill we believe in creating packaging design that builds brands. Quite simply, we create ownable brand assets that are used on pack and help set the direction for brand activation.

Strategy

A good brief sets the tone for any design project. We provide a focussed briefing document to ensure we have all the right information at the start of a project. We also use our BESPOKE tool to evaluate a brands current visual assets.

Design

With over 20 years of specialist packaging and branding experience across grocery, beauty and drinks categories, we have evolved, redesigned and created innovative design solutions for a wide range of local and global businesses. Whatever the size of business our approach is always the same; collaborative, insightful and future focussed, to ensure we deliver design that works for the consumer and the business.

Realisation

With our focus on creating distinctive brand assets, it’s essential that we give our clients the tools they need to brief their other specialist agencies. Our style guides not only include the basics, but also ensure that the assets created for packaging have flexibility for use in brand activation.

Our offer includes:

  • Brand Asset Analysis

  • Brand Identity

  • Brand Architecture

  • Creative Strategy

  • Packaging Design

  • Style Guide Creation